Privacy Policy

1. Who We Are

Placeably ("we," "our," or "us") operates the marketplace at [placeably.co.uk]. We are committed to protecting your privacy. This policy explains how we collect, use, and safeguard your personal data when you use our service to connect property owners with short-term let operators.

For data protection purposes, the data controller is Placeably Ltd, [Your Business Address].

2. Information We Collect

To provide our service, we collect:

From Landlords: Your name, contact details, property address, property details (type, bedrooms, condition), mortgage and insurance information, and your motivation for using our service.
From Operators: Your name, contact details, company name, Airbnb profile link and performance data (including rating and reviews), proof of funds, proof of £2M+ Public Liability Insurance, and identification documents for vetting.
From All Users: Technical data (IP address, browser type) and payment details processed via Stripe.

3. How We Use Your Information (The Placeably-Specific Reasons)

We use your data to:

Create Your Profile: To build your landlord or operator profile on our platform.
Facilitate Introductions: This is core to our service. We share a landlord's property details and contact information with our vetted operators, and we share an operator's business profile, experience, and verification status with prospective landlords to enable deals.
Conduct Vetting: To verify operator identities (using a service like Onfido/Veriff), check their Airbnb performance, and validate their insurance and funds.
Manage Compliance: To conduct free compliance checks for landlords regarding mortgage and insurance permissions.
Process Financial Transactions: To facilitate the secure payment of upfront rent and deposits between parties via Stripe Connect.
Provide Ongoing Support: To offer customer support related to your tier (Essential, Professional, Elite for operators; Basic, Plus, Full Service for landlords).
Improve Our Platform: To analyse how users interact with our service and develop new features.

3a. Legal Basis for Processing

We process your personal data under the following lawful bases:

Contractual necessity – where processing is required to provide our services or fulfil agreements between landlords, operators, and Placeably.
Legitimate interests – where processing is necessary to operate, secure, and improve the Placeably marketplace, provided this does not override your rights.
Legal obligation – where we are required to retain or disclose data for compliance with UK law (for example HMRC or fraud prevention).

4. How We Share Your Information

We share your data strictly as necessary to run the Placeably marketplace:

Between Landlords and Operators: As stated above, to enable the core function of our platform.
With Essential Service Providers:
Stripe: To process all payments and hold funds in escrow.
[e.g., Onfido/Veriff]: For identity and background checks.
Airtable/Google Workspace: To manage our CRM and operations.
Wix: To host our website and store initial contact forms.
If Required by Law: Where necessary to comply with a legal obligation.

4a. International Data Transfers

Some of our service providers may store or process data outside the United Kingdom.
Where this occurs, we ensure appropriate safeguards are in place, such as UK adequacy regulations, standard contractual clauses, or equivalent protections to ensure your data remains secure.

5. Data Retention

We will retain your personal information for as long as your account is active or as needed to provide you with services. We will also retain and use your information as necessary to comply with our legal obligations (e.g., for HMRC), resolve disputes, and enforce our agreements. Our standard retention period after account closure is [e.g., 7 years].

6. Your Data Protection Rights

Under UK data protection law, you have the right to:

access the personal data we hold about you
request correction of inaccurate data
• request deletion of your data where appropriate
• object to or restrict processing in certain circumstances
• withdraw consent where processing relies on consent
• request transfer of your data to another provider

You can exercise these rights by contacting us at hello@placeably.co.uk.

6a. Automated Decision-Making

Placeably does not make automated decisions that have legal or similarly significant effects on users. All vetting and approvals involve human review.

7. How We Secure Your Data

We implement appropriate security measures to protect your data. This includes using secure, password-protected systems for our internal operations, ensuring our website is HTTPS encrypted, and limiting access to your data to only those who need it to perform our service.

8. Cookies

We use cookies to understand how users find and use our site, which helps us improve our platform. You can control cookie settings through your browser.

9. How to Contact Us

If you have any questions about this privacy policy or your data, please contact us at:

Email: hello@placeably.co.uk

10. How to Complain

You can complain to us directly using the contact details above. If you are unhappy with how we have used your data, you have the right to lodge a complaint with the UK Information Commissioner's Office (ICO).